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How Overcoming the Power of Fear Can Grow Your Business Quicker Than Facebook & Twitter

Fear is one subject you might hear talked about a lot about and from maybe different prospective. Fear for me was something that I had to learn to conquer and deal with earlier on in my life. When I meet people for the first time and we break into a conversation and during our conversation I mention that I use to be quite a shy and fearful person. They are quite taken aback and astonished because as part of my business now involves me spending most of my time standing in front of a crowded room of individuals and businesses speaking about branding, marketing and business.

I work with clients daily helping them build, grow and market their businesses and brands through social media. When working with a few of our clients one of things that I have found that hinders the potential and momentum of their business growth is the fear of taken on new challenges, something new like social media.

The first and great commandment is: Don’t let them scare you. ~Elmer Davis

Fears can be real or they can be something we have imagined and then we let them take on a life of it’s own. In many instances fear may be nothing more than a learned behavior and a set of response we have added to certain situations. Sometimes it isn’t the object itself that causes the fear but the situation surrounding it. You may have forgotten all about the situation but not what you are afraid of. For example you may be afraid of clowns but you are not sure why. It is probably Likely you had a bad experience with one long ago.

It isn’t uncommon for a person to block out a traumatic experience. This a natural way for our bodies to cope with pain. Yet this can also have the potential to lead to you having significant fears about the traumatic situation latter on in your future. Some types of fears such as the fear of the dark can be the result of a trauma that happened in the dark at some point in your life. It isn’t just children that suffer from this type of fear either. With children though the fear of the dark is more about imagined images. With adults it is the result of some events that have taken place in the dark.

Do not let your fears choose your destiny. ~ Rachael Aprill Phillps

Since fear is often a learned behaviour this means that we can also unlearn the behaviour , you can overcome it by changing the way you react to it. A great exercise I teach my clients is to try to dig and find out why you are really afraid of what you are afraid of. The NHS have created great ways in helping patients to uncover the truth through therapy and exercises. Sometimes it is exposing the person to that fear. For example if you are afraid of snakes you may need to hold one in a controlled environment. Learning all about them may help you to be less fearful as well.

These are just a couple of examples and I am not suggesting that you go straight ahead to the zoo and proceed to hold snakes, but hopefully you get my point.

I found that it can be very helpful if you share your fears with others. Turn to someone you can trust that will offer you support. The last thing you need is to be ridiculed about your fears since they are so real to you. Having someone willing to listen can help you to take the steps to overcome those fears. Keeping them hidden inside of you isn’t going to do anything but allow them to fester and to grow.

Also taking out the time to write them down on a piece of paper then once all your fears are written down proceed to take the paper in your hand crunch it up and then throw it away in the bin or set it on fire. This our a few of the exercises I share with my clients that have had great success when dealing with fear

Not all fear is bad some fears are necessary that cause us to take a positive action in our lives it can also serve as a way to protect yourself. Though I must advice that fear should not me used on a regular bases to cause you to take action, because if used as your standard default it will eventually start to backfire.

Since fear is different for each of us, there is no set formula that is going to work well for everyone. You may have to try out several approaches before you come up with what works well for you. As you are the ship that is going to make sure that you sail safely though the entrepreneurial journey successful and safe. It is key that you learn to cope and handle fear.

I have accepted fear as a part of life – specifically the fear of change…. I have gone ahead despite the pounding in the heart that says: turn back. ~Erica Jong

Every successful person I know or have met had one thing in common when it came to fear, they had to at one point face their fear or fears in the face and slay it for them to be able to successfully grow and maintain their business and self-development. Fear is a naturally human trait but the more we know and learn how to handle it the more room we give ourselves to achieve great success in our lives and businesses.

For some of us the fear will go away eventually for others it may not and you know what? That is OK. Fear is a human bodily function that we all have and we all face at one point in our life. But ONE thing I do know about fear the more and more you take the step to conquer your fear the less and less it has a hold and a control over your life.

Giving you the freedom and space to build and create the life you want and truly dream of as an entrepreneur.

Bio: Rachael Aprill Phillips is the CEO and founder of The Richible Group a collective of companies whose vision is to help over a million people launch, run and grow a highly successful business. She was also named Top Global Marketing Expert by Huffington Post.

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