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Designer Ejiro Amos Tafiri Talks Strategy, Passion and Success

Designer Ejiro Amos Tafiri Talks Strategy, Passion and Success

► Subscribe to BattaBox on YouTube: As usual Conversations with Labo, brings you never been heard stories from social influencers on top...

As usual Conversations with Labo, brings you never been heard stories from social influencers on topical issues.

In Episode 4, Labo Daniel ‎had an inspiring conversation with one of Nigeria’s renowned fashion designers, Ejiro Amos Tafiri who talked about her education in Yaba College of Technology , starting up as a newcomer and becoming a game changer in the fashion industry.

“Yaba Tech is like Nigeria, they work you,” says Ejiro

She also talked about how she’s been able to make it to the top, coming from an average family and why she’s so successful in what she does now.

“I know how to make fine things, that’s just how my brain is wired, I need(ed) to understand how people choose fine things, so I was deliberate about interning at the best. I went to Tiffany Amber because she’s playing on the world stage….working on collections that were going to New York Fashion week runway. …South Africa, Kenya.”

On her big break, she talks of her showcase at Le Petit Marche, a pop up shop for young designers, “I came gun blazing, the next time I came. I noticed people were not doing a lot of branding or presentation and being a Yaba Tech and Queen’s College student, we were told presentation is key, so I went with this big plasma screen, I had a model, carefully bought my rack, bought silver shining hangers…that day all the stylists knew who I was, everyone came to my stand, I had beautiful business cards, I printed out my look books, it was on my table, (and also) scrolling through the screens. I came with a couple of friends, everyone was attended to at the same time, I tapped in well”.

She ends with what drives her, and what is next….”I have barely scratched the surface. A lot is riding on my shoulders. Now people look up to me, now my name is a household name in Yaba Tech, we graduated as 5 in my class., now they have 500, 1,000 students registering. Now Yaba Tech has that exposure because everyone says Ejiro went to Yaba-tech and she says the curriculum is good and she’s succeeded.”

Conversations with Labo is a talk show featuring celebrities, social influences and people in the news, sharing their experiences and giving insights on social issues facing us as individuals and society as a whole.

Some of the topics discussed are: Feminism, Nigeria’s porn culture, Mentorship, Drug abuse, male virginity and so many other hot topics we need to keep having conversations about, until we find answers and lasting solutions.

What do you think?

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  1. Hi there I’m thinking f starting a fashion business how do I go about doing this any help pls.

  2. I think myself you don’t need a lot of money to start in business. A lot of people I know are now boot strapping their businesses so don’t get int big large debts. Business is for keeps now rather than try it out and see how it goes.

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